Search Engine Optimization (SEO)

If you build it, will they come?
It is extremely easy to establish an online presence. Making it easy for potential customers to find you can be a more complicated task.

What does search engine optimization do?
Search engine optimization is a continuing process of changing many aspects of your website and monitoring the progress. A permanent, long-term solution can drive continuous traffic to your site; however, "quick fixes" are usually a waste of time.

Target your keywords
PMI understands this process and can help you get your website ranked in search engines for the keywords that are best for your site. We begin by identifying which keywords to target - they may not be the ones you think! We then develop a custom optimization plan, including META tags, site content and organization. META tags are the hidden code in the head of an HTML page which contain the title, keywords and description, which search engines use to varying degrees to rank the page.

Content is King
Site content is an often overlooked aspect of website optimization, but its importance is steadily growing as search engine algorithms evolve. In fact, site content alone can make you stand out from your competition and draw the traffic you want, if it's done right!

Make your site "spider-friendly"
The organization of your site is important too. Is your site structured so that search engine spiders can easily get to all your content? Chimera Studio will help you make sure that it is, using solid, proven techniques that have long-term value, instead of the often shady short-term "tricks" many other optimization programs use. That way, when sites which use cloaking, keyword stuffing, and other questionable techniques are eventually banned from search engines, your site will still be at the top and generating web traffic you can count on.

Search engine optimization is the art and science of making a web site 'search engine friendly', and by doing so, increasing the site's rank in search engine results. Each search engine uses a different methodology to affect ranking, and we've spent years studying the various search engines and their specific ranking 'algorithms' (essentially mathematical equations used to infer site relevance). As a result of our extensive research, we have developed highly effective solutions.

We look for specific keyword opportunities, and capitalize on those. These opportunities are identified by comparing the ratio of 'searches per month per keyword' to 'the number of sites competing for each specific keyword term', and selecting those with the highest ratio and search volumes.

These solutions are catered to the individual needs of your company, as determined by an in depth consultation. Typically, we will target competitive terms, while still looking for opportunities.

IntuitSolutions custom optimization includes the following benefits and services:

Optimize as many pages as necessary to achieve objective
Off-Page strategy developed
Link building campaign
Study detailing who is linking to your competitor's sites
Monthly ranking reports provided
24/7 access to site statistics
Heavy focus on Yahoo, AOL, MSN & Google
Doorway Pages used to target specific keywords
Doorway Pages used to target individual search engines
Html, site design and meta tag assessment
Link acquisition planning & management
Participation in site creation or redesign
Professional keyword crafting!
Assessment of major competitors sites
Better position ... MORE BUSINESS!